The National Hispanic Media Coalition (NHMC) is committed to advocating for Latino communities—fortifying belonging, celebrating our culture, and affirming our shared humanity. Our 2025 policy agenda is more than just a plan for change, it is a bold call to action, ensuring that Latino voices and experiences are not only heard but placed at the center of every aspect of society.
The stakes for NHMC and our nation are higher than ever as we approach 2025. This year marks a pivotal moment in the pursuit for justice, equity and opportunity, particularly for Latino communities.
Our theme of 2025, “Fortifying Human Rights and Building Power” is a rallying cry to not just protect the human, digital, and civil rights that will be under attack, but demand even more from the powers that be. We must ensure that systems, institutions, and policies work for all people—especially those who have been historically and intentionally marginalized – no matter the political climate.
That involves both preserving the progress already made, but also urging more from our leaders, and educating communities around the country on what equity really means.
At NHMC, we’re holding our nation’s leaders accountable by pushing for policies that invest in the working class and tackle the root causes of disparities, ensuring every decision reflects a true commitment to justice and equity. With a commitment to the culture, humanity, and belonging of the Latino community, it’s time for our contributions, values, and strength to be fully recognized and celebrated. Through education, engagement, and awareness, we are unlocking Latino potential and ensuring that our culture’s rich legacy becomes a driving force in shaping the future of the United States.
We believe true dignity is reflected in how society values and treats us, and we carry this principle in everything we do. While we support freedom of speech, we also stand firm against information fraud and hate speech, especially the harmful anti-immigration rhetoric that seeks to divide us. In 2025 and beyond, we will continue to pursue a future where Latino voices lead the way, our communities are embraced with dignity, and everyone has the freedom to thrive.
Advocate for Internet Access as a Human Right to close the digital divide and ensure no family has to choose between essential needs and critical internet access.
Secure Funding for Connectivity Programs and supporting initiatives like the Universal Service Fund and Affordable Connectivity Program to connect millions of families nationwide.
Enhance Digital Literacy through bilingual educational programs that empower communities with skills in technology, online safety, and emerging tools like Web3 and Blockchain, while promoting equity and sustainability.
Shape Digital Equity Action Plans by working to ensure federal and state plans address Latino disparities, leveraging the Bipartisan Infrastructure Act to create a more inclusive digital future.
Protect a free and open internet for all.
Combat Online Harassment to protect marginalized communities from targeted abuse, hate speech, and information fraud campaigns.
Protect Privacy and Data Security by supporting comprehensive privacy laws that prevent the misuse of personal data, particularly for vulnerable populations.
Advocate for stronger enforcement against digital discrimination.
Defend Platform Accountability Without Censorship by advocating for balanced approaches to platform accountability that address harmful content without undermining free expression, such as transparent algorithmic practices and content moderation standards.
Safeguard Marginalized Voices Online by pushing for policies that ensure marginalized groups are not disproportionately silenced or excluded by automated systems or biased content
Protect Independent Journalism by supporting funding mechanisms for independent media outlets and nonprofit journalism to safeguard against undue political or corporate influence.
Promote Access to Public Media by pushing for equitable funding of public broadcasting services that prioritize diverse and underrepresented voices in media content.
Our vision for 2025 includes expanding our programs and continuing to foster the next generation of Latino media talent through initiatives like the Careers in Entertainment Youth Program. By expanding initiatives such as the Series Scriptwriters Program, and the Latinx Stream Showcase, and Media & Policy Advocacy Fellowship Program we continue to empower emerging talent to showcase their unique stories. Additionally, our Media Guide, “Seeing Beyond the Stereotypes: Telling Authentic Latine/a/x/e Stories,” will remain a valuable resource for ensuring a respectful and accurate representation of Latino communities.
Continue to lead the Latino Representation in the Publishing Coalition.
Promote and advocate for greater Latino representation and ownership in Publishing.
Advocate against book bans that harm the Latino publishing community.
Continue to lead the Latino Representation in the Gaming Coalition.
Foster the Latino gaming community.
Raise awareness about Bias in the gaming industry.Partner with industry leaders to promote accurate representation and amplify Latino voices.
Advocate for increased Latino representation in executive leadership roles within the media and entertainment industry.
Champion initiatives that provide mentorship and networking opportunities for Latino talent.
Advocate for the inclusion and production of diverse and authentic Latino stories.
Continue to push for equitable representation in front of and behind the camera, along with C-Suite positions and members of the Board of Directors.
Highlight Latino productions and creative work in film and entertainment through our platforms.
Invest and expand the Careers in Entertainment Youth Program.
Promote the Series Scriptwriters Program to foster Latino talent in scriptwriting.
Continue to distribute the NHMC Media Guide, “Seeing Beyond the Stereotypes: Telling Authentic Latine/a/x/e Stories,” and conduct one-on-one sessions with executive leadership.
Update and disseminate to a broader audience, NHMC’s Information Fraud Guide, “Seeing Beyond Information Fraud: Practical Transparency - A Guide for the Informed Individual.”
Further develop our college graduate Policy & Media Fellowship Program.
Educate Latinos on using AI as a tool for their careers.
Provide resources, training, and workshops to empower individuals to understand and leverage AI technologies in their creative processes, helping people innovate and stay ahead in a rapidly evolving industry.
Advocate for better access to broadcast licenses and funding for Latino individuals and organizations.
Champion greater Latino ownership in the media.
Promote the ethical implementation of AI in our society.
Raise awareness about the potential benefits and risks of AI, focused on educating marginalized communities.
Focus on reducing AI biases and harms that disproportionately affect Black, Brown, and other historically and intentionally marginalized communities.
Advance policies that facilitate the re-skilling of displaced workers and foster the development of new roles aligned with the integration of AI technologies.
Advocate for transparency and oversight to reduce harmful biases and ensure fairness in the development of AI systems.
Hold tech companies and policymakers accountable for creating/allowing AI systems to have potential harms or discrimination against Black, Brown, and other historically and intentionally marginalized communities.
Encourage AI developers to create and foster partnerships with Latino consumers that offer transparent and educational resources.
Encourage and support policies and incentives that ensure AI systems empower rather than endanger creatives
Equip Latino communities with the knowledge and skills to leverage AI technologies for personal and professional growth.
Bridge the digital divide by fostering active engagement with AI.
Encourage partnerships between Latino creators and AI developers to make sure that those who are interested in using AI, have access and benefit from it.
