Heads of Entertainment at CBS, NBC and ABC to Keynote at 2014 NHMC MediaCon

February 25, 2014

The network heads of entertainment will discuss the changing climate of broadcast television and the importance of Latino inclusion at all levels of media

PASADENA, Calif. - Nina Tassler, the chairman of entertainment at CBS, who is also the first Latina to head a network, Jennifer Salke, the president of entertainment at NBC, and Paul Lee, the president of entertainment at ABC, will be the keynote speakers at the 3rd Annual NHMC MediaCon, presented by the National Hispanic Media Coalition (NHMC) at the Hilton Universal City Hotel on Thursday, March 27, 2014. In the keynote panel session moderated by NHMC President & CEO Alex Nogales, the network heads of entertainment will discuss the changing climate in broadcast television and what is in store for the future. They will also address the importance of diversity and the networks' efforts to include more Latinos, other people of color, and women both in front and back of camera. "Including the diversity of the American cultural fabric is not only the right thing to do, but it is also good for business," said Nogales. "Audiences expect to see themselves and their neighbors reflected in media-and NHMC is proud to have a good working relationship with these executives and their networks, to help bring about diversity both in front and back of camera." NHMC MediaCon is the premier annual event designed to advance the image and careers of Latinos in media. NHMC MediaCon convenes industry executives, national media influencers, media insiders, celebrities, as well as diversity, public relations and marketing professionals to network, share best practices, and discuss the role Latinos are playing in trends and emerging issues in the entertainment industry. Previous keynote speakers at MediaCon include worldwide pioneer and entertainment industry leader Haim Saban, Chairman and CEO of the Saban Capital Group, and Walter Ulloa, CEO of Entravision Communications Corporation. Past panelists include Pantelion Films Chairman James McNamara, Pantelion Films CEO Paul Presburger, ImpreMedia CEO Monica Lozano, Emmy Award-winning Univision news anchor María Elena Salinas,  Filly Brown star Gina Rodriguez, Criminal Minds executive producer Ed Bernero, Williams Morris/Endeavor (WME) talent agent Eric Rovner, and Emmy Award-winning journalistGiselle Fernandez, among others. The 3rd Annual NHMC MediaCon is now open for registration. For additional conference information or to register, visit www.nhmc.org/mediacon. Sponsors for the 3rd Annual NHMC MediaCon include Univision Communications, Inc., Comcast NBCUniversal, Entravision Communications Corporation, and CBS Corporation. For sponsorship opportunities contact Brenda Rivas at (626) 792-6462 or at info@www.nhmc.org. For media credentials and inquiries please contact Brian Pacheco at (213) 718-0732 orbpacheco@www.nhmc.org

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About NHMC The National Hispanic Media Coalition is a non-partisan, non-profit, media advocacy and civil rights organization established in 1986 in Los Angeles, California. Its mission is to educate and influence media corporations on the importance of including U.S. Latinos at all levels of employment. It augments the pool of Latino talent with its professional development programs. It challenges media that carelessly exploit negative Latino stereotypes. It scrutinizes and opines on media and telecommunications policy issues. Learn more at www.nhmc.org. Receive real-time updates on Facebook and Twitter @NHMC.